easy sports analytics (ESA)
Truth #1
In 2024, sports gaming made $13 billion. Only 3% of players won.
Truth #2
Algorithms available to everyone predict obvious outcomes.
Truth #3
The gap is in real-time qualitative analysis.
After 25 years in Vegas, I believe the reason 97% of people don't win is they rely on emotion (which is fine and a fun way to support your favored team) AND they don't use the right timing and metrics to predict outcomes.
Do you want to know how to time it right and what those metrics are? Do you want to connect your love of the sports to accurately predict sports outcomes? If yes, learn more....
....our mission is to help you use the right metrics to predict unlikely sports outcomes....
One way to win is to predict and WIN on an unlikely outcome.
What's an unlikely outcome? Buster Douglas beating Mike Tyson in his prime. Vanderbilt beating AL in 2024. If you predicted either of those events, you won big!
Do you want to know how to predict unlikely outcomes? How to quantify momentum? How to write your own predictive equation? How to do qualitative analysis? Keep reading....

....how we do it....
- Execute the research and develop the methods before we share it with you.
- Focus on outcomes, not useless theory, thoughts, and text.
- Provide step-by-step instructions, not meaningless and rambling dialogue.
- Deliver time-saving and focused resources, not suggestions.
- 1-1 coaching and feedback to develop real equations and methods.
- Avoid complex formulas and algorithms.
...what you get...
4 Training Programs
- Biomechanics Qualitative Analysis for Beginners.
- Momentum: The Game Changer.
- Limitations: The Human Factor.
- Build Your Own Predictive Model.
Learn how to do live game analysis to predict changes in outcomes based on:
- Biomechanics
- Momentum shifts
- Human performance limitations.
... and, learn how to build your own predictive model based on box stats.
PLUS...
- Over 6 hours of content.
- Plug-n-plays.
- Step-by-step methods.
- Lifetime access to content.
....how I got started with qualitative sports analytics....
I was sitting in a Vegas sportsbook watching an LSU-FSU game when I started talking to a guy about the game. After a while I realized that he was walking to the counter placing bets based on what I said.
He won big! Asked me to go to dinner with him and offered me a job as his personal advisor. Why did I tell you this? Because it's not always obvious to us when our knowledge has real money value. What I was doing, prospecting NCAAF outcomes in real time based on real human performance factors (with proprietary caveats I'll share with you) was natural to me. The technical term is biomechanics qualitative analysis.
I put two and two together, factoring in rule #1 about business - follow the money and transitioned into sports analytics. I rebranded myself based on what others want me to deliver, business rule #2 (deliver what they are buying) and developed the ESA MethodTM for everyone to use. So, here we are. Let's have fun!

....how you benefit....
- Learn to predict a change in game outcome before anyone else.
- Discover what's missing from current predictive models.
- Learn what metrics (factors) you need to predict UNLIKELY (winning) outcomes.
- Learn a simplified way to build your own model to predict sports outcomes.
- Uncover the secret to prospecting in real-time using biomechanics qualitative analysis.
- Gain access to our unique proprietary method that allows you to predict momentum shifts.
- Be the first to know how to use feature engineering in sports analytics.
- Gain access to a custom NCAAF betting spreadsheet used for million-dollar seasons.
....our unique approach shows you how to easily....
- Use your sports and gym knowledge to explore new ways to predict sports outcomes.
- Discover what metrics reflect in the gym giving you priceless insight into sports analytics.
- Learn how to choose your factors to predict player and team success and build teams.
- Use your sports and gym knowledge to perform qualitative analysis.
- Save time on data sourcing.
how to work with us
start with our most popular course
learn the art of qualitative analysis w/ this simple 2 HR course
learn more